eCommerce
Accounting that actually understands eCommerce.
Your books shouldn't be a mess just because you sell through Shopify, Amazon, Stripe, and PayPal. We handle the settlement reconciliation, the channel-level reporting, and the margin analysis so you finally know which products and channels are actually making money.
The eCommerce accounting problem
Why generalist accountants get eCommerce wrong.
A regular accountant looks at a Shopify deposit and sees a single transaction. The reality is dozens of orders, processor fees, refunds, sales tax, gift cards, and chargebacks rolled into one payout. Multiply that across Amazon, Stripe, and PayPal and your books become unrecognizable. Most accounting firms try to handle this by hand. It doesn't work. Errors compound. Profitability becomes a guess.
We use A2X to convert every Shopify and Amazon settlement into clean, accurate journal entries automatically. Fees, refunds, sales tax, all categorized correctly. Your books reflect what actually happened in your business.
What you get
Settlement reconciliation, profitability, and cash flow.
Settlement reconciliation that works
A2X handles Shopify, Amazon, Stripe, and PayPal automatically. Every settlement gets split into the right revenue, fees, refunds, and tax components. No more guessing why your bank balance doesn't match your sales reports.
Channel and product profitability
On the Growth tier and above, you see revenue and gross margin broken out by sales channel and product line. Find the channels making money. Find the products quietly losing money after shipping and fees.
Cash flow you can actually plan with
eCommerce cash flow is brutal. You pay for inventory before you sell it. Settlement timing varies. We give you cash flow reporting that accounts for the actual timing of money in and money out.
Built for these eCommerce business types
Different eCommerce, different needs. We handle all of them.
Shopify single-channel sellers
Direct-to-consumer brands selling through one Shopify store. We track product-level profitability, marketing return on ad spend, and recurring revenue if you sell subscriptions.
Multi-channel brands
You're on Shopify and Amazon and maybe Etsy or Walmart Marketplace. We unify the revenue picture across all channels so you can compare profitability and decide where to invest.
Amazon FBA sellers
Amazon settlements are notoriously messy. Storage fees, FBA fees, removal orders, returns. We handle it. You see clean financials with FBA costs properly allocated against the products driving them.
Subscription and recurring revenue brands
Subscription businesses need MRR, churn, and lifetime value reporting alongside standard financials. We pull this data through Syft so you see the metrics that matter for a subscription model.
Pricing
Three tiers. Same price for every state and province.
Essentials starts at $349 for automated accounting. Growth at $749 adds channel and product profitability reporting. Scale at $1,295 adds quarterly strategic advisory for big decisions like adding channels, raising prices, or expanding inventory. All plans include a one-time $1,500 setup and cleanup.
Real outcomes
What clean eCommerce books actually unlock.
A Shopify seller doing $1.2M across three channels discovered 30% of their SKUs were losing money once shipping and processor fees were properly allocated. They dropped the worst performers and grew profit by 18% the next quarter.
An Amazon FBA brand thought their hero product was their best margin. Once FBA storage and removal fees were properly attributed, they discovered their second-best seller was actually more profitable per unit. They shifted ad spend accordingly.
A multi-channel apparel brand had no idea what their cash position would look like in three months. Cash flow reporting showed they could safely fund their next inventory order without a line of credit, saving them roughly $8,000 in interest over the year.
Illustrative scenarios based on common eCommerce patterns, not specific client results.
Common questions
Questions about ecommerce accounting.
Shopify, Amazon, Stripe, PayPal, Square, and most major eCommerce and payment platforms. If you use something less common, ask us during the consultation. We can usually accommodate.